Spanish words as used in Spain

What does ‘chulo’ mean in Spain?

In Spain, chulo has two everyday senses: about a thing, ¡qué chulo! means “how cool!” or “how nice!”, but about a person it usually means cocky, cheeky or full of themselves. Context and tone tell you which one you are hearing.

Hear it in a real scene

In the Lince app, you hear chulo / chula in a scene from Hotel Transilvania, “Qué disfraces tan chulos”:

«Qué disfraces tan chulos.»

What cool costumes.

Hotel Transilvania — Qué disfraces tan chulos, a scene in the Lince app
Watch this scene in Lince

What chulo / chula means

Cool, nice (things) Colloquial

Qué chula tu chaqueta, un piso muy chulo: for clothes, places, plans and objects, chulo is warm praise, close to guay.

Cocky, cheeky (people) Colloquial

Said about a person’s attitude, chulo is a criticism: arrogant, defiant or a show-off. No te pongas chulo conmigo means “Don’t get cocky with me”.

Chulapo, chulapa — the traditional madrileño Neutral

The chulapos and chulapas are the traditional working-class characters of old Madrid, whose costumes come out for the San Isidro festivities in May.

Un chulo — a pimp Vulgar

As a noun for a man, un chulo can also mean a pimp. It is not the sense you will usually hear, but it is one more reason why calling someone un chulo is never a compliment.

Where and when you will hear it

In Spain the rule of thumb is simple: a chulo thing is good, a chulo person is not. Chulería is the attitude, and ir de chulo means acting tough or superior.

In Mexico, chulo is a compliment for people too, meaning “cute” or “good-looking”, so the same sentence can be praise in Mexico City and a criticism in Madrid.

Examples from everyday Spain Spanish

  • ¡Qué chulo tu piso nuevo!Your new flat is so nice!
  • Me he comprado unas zapatillas muy chulas.I’ve bought some really cool trainers.
  • No te pongas chulo conmigo.Don’t get cocky with me.
  • Va de chulo, pero en el fondo es muy majo.He acts all tough, but deep down he’s really nice.
  • En San Isidro mucha gente se viste de chulapo.For San Isidro, lots of people dress up as traditional chulapos.

How to say it

CHOO-loh: ch as in “church” and the stress on the first syllable. Chula is CHOO-lah.

Frequently asked questions

Is chulo a compliment?

For things, yes: ¡qué chulo! means “how cool!” or “how nice!”. For people it usually means cocky or full of themselves, so it is often a criticism.

Does chulo mean the same in Mexico?

Not quite. In Mexico chulo also means cute or good-looking, for people as well as things.

Can chulo be vulgar?

As a noun, un chulo can also mean a pimp. In everyday talk about things, ¡qué chulo! is completely harmless.